Jan 5, 2011 0
Feb 23, 2009 0
Social marketing ebooks (free download)
Looking for informations, advices, strategies or hints guiding you on your paths through the social media djungle?
Here you’ll find a composition of free ebooks that might be helpful on your efforts to successfully use social marketing mechanisms for building a brand, attract traffic or gain significance on a certain topic.
So these Links will keep you busy for a while…
Instructions and sum ups
The Art of Listening and Engagement Through Social Media
Brian Solis about new tools and philosophies, how to effectively listen and engage with customers and in turn, cultivate a more significant community, enhance your brand and build relationships.
Social Media and Social Networking Starting Points
Social Media expert Chris Brogan gives you starting points how to inroduce your organization into social media and social networking
What is Social Media?
“a short, sweet summary of the phenomenon called social media”
The Essential Guide to Social Media
A sum up of some essential guidelines, written by Brian Solis
The Art and Science of Social Media and Community Relations
Interesting example of a company entering the realm of social media communities
Social Media Marketing Kit
Tips and tricks for the survival in the social mediasphere, plus a video Webinar
The Zen of Blogging
Really amusing story about a guys efforts to dive into the higher spheres of blogging – with a slight wink of an eye
Jul 19, 2008 0
Social Media – get some tailwind out of communities
Viral Marketing, Social Marketing and digg-effect these buzz words symbolize the wet fantasy of many marketeers, making a product, brand or website the latest hype without spending a multi zillion Dollar budget on advertisement, sponsoring and PR.
The good news: Yes, it’s possible, no doubt. The bad one: It’s hard work combined with sensitiveness, knowledge and a certain dose of luck.
Simply dropping posts in forums, flooding social bookmarking sites with links and lean back, is like waiting for a good fairy granting three wishes, it might probably never happen.
There will never be a manual for the buckshot, but it’s no rocket-science either:
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- Tags: community, Marketing, media, social, social bookmarking, viral marketing

















